Creativepreneurship (@Bandung)

Program Description


The Creativepreneurship Program is a study program under BINUS Business School Undergraduate Program that addresses creativity needs and entrepreneurships. Align with International accreditation achievement through AACSB since 2020. The Program prioritizes the quality of the teaching and learning process align with Student Outcomes needed by Stakeholders. The graduates will earn a Bachelor of Business that focuses on building businesses in creative industries and developing a company based on creativity. This Program will explore the Creativepreneurship as leadership in business that explores ICT commercialization with a practical, creative entrepreneurial knowledge, skills, and attitude required to develop new business ideas in the emerging technological innovation domain. The outcomes of the creativepreneur project are intended for the continuous pursuit of successful business growth to capture value for the firm sustainably and ethically, moreover, actively contribute to the prosperity of the society at large. Experiential Learning Techniques and Innovation Practices, i.e., Entrepreneurship Living Laboratory, Practical Market Testing and Commercializing, Investor Pitch, Mentoring, Coaching, Counseling, Facilitating Program, are used to gain practical knowledge, skills, and attitudes in technology innovation development, commercialization, and innovative venture creation.


Prospective Career

Entrepreneur, Intrapreneur, Business Developer, Business Planner, Business Consultant, Technopreneur, Sociopreneur, Business Analyst, E-Commerce Specialist, Venture Capitalist