Providing graduates to fill the growing demand of professionals and entrepreneurs in service business of information and communication technology (ICT), internationalization and sustainability competences is necessary whilst facing rapid growth in global-scale business service, particularly in the fields of logistics/supply chain and e-commerce/e-business. Business Management Program provides students with a suitable curriculum to deal with the corresponding challenges. The program has been accredited with internationally through international business school accreditation (AACSB) and nationally through BAN-PT ‘A’ accreditation. The program equips students with the knowledge and expertise in general management, logistics/supply chain management, and service business mindset/logic of e-commerce or e-business. The service business mindset brings crucial competency in the future, to provide integrated solutions for problem solving. The competency is, therefore, needed to be competitive and sustainable. Additionally, the students will also receive knowledge and experiences from industries and soft-skills (e.g., trainings, workshops) enabling them to survive and expand their capacity. The learning process is carried out through a variety of teaching-learning strategies through business case study, business simulations, laboratory, collaborative learning, international guest lecturer, industry visit, role playing, free-elective course and enrichment program.
Program ini dirancang untuk menghadapi tantangan memasuki era Masyarakat Ekonomi Asean (MEA) yang mana banyak perusahaan Jasa akan masuk dan perusahaan Jasa di Indonesia perlu bias bersaing dengan baik. Program ini menitik beratkan pada pengelolaan bisnis Jasa (Service Management), walaupun pengetahuan dan keterampilan lain tetap diberikan.