A world class study program that excels in providing high-level Information system education is specialized in business-IT, world-class designers who are able to foster and empower the society, expertise in creative technology, elevating the local values, and champions in innovation.


  1. Nurturing students and lecturers with creative and value-adding talents in Information System by creating a suitable environment;
  2. Educating students in information systems, covering knowledge and skills in analyzing, designing and implementing information systems for improving business processes and to be able to create an innovative and valuable information system solution, through intensive learning process, research activities and collaboration with global industries;
  3. Providing integrated knowledge to pursue further studies and create outstanding professionals, entrepreneurs, and leaders for a global community;
  4. Providing professional services in Information System with an emphasis on the application of knowledge to society;
  5. Fostering the quality of life of Indonesians and the international community through leveraging Information system solutions.
  6. Educate prospective visual communication designers who have commitment to a professional attitude and aware with the local values.
  7. Prepare students to be able to occupy strategic positions and be recognized in the industrial / professional world while still upholding professional ethics and being able to contribute to Indonesian society.
  8. Fostering cooperative relationships with various parties both national and international to always maintain the proficiency of the knowledge for the students.

Student Outcomes (SO)

  1. Able to create printed and digital Visual Communication Design (VCD) works that have added values and aesthetics, to overcome problems of identity, mass communication, and competition faced by stakeholders;
  2. Able to conduct research and idea exploration to set the objectives, communication targets, and Visual Communication Design (VCD) prototype solutions that can overcome problems of identity, mass communication, and competition by considering the aspects of ethical, historical, cultural, social consequences, regulations and technology;
  3. Able to analyze efficiency of material utilization and time in the production process of each selected alternative solution prototype of Visual Communication Design (VCD), without changing the essence and aesthetic design.
  4. Able to analyze a complex computing problem and to apply principles of computing and other relevant disciplines to identify solutions.
  5. Able to design, implement, and evaluate a computing-based solution to meet a given set of computing requirements in the context of the program’s discipline.
  6. Able to communicate effectively in a variety of professional contexts.
  7. Able to recognize professional responsibilities and make informed judgments in computing practice based on legal and ethical principles.
  8. Able to function effectively as a member or leader of a team engaged in activities appropriate to the program’s discipline
  9. Able to support the delivery, use, and management of information systems within an information systems environment.
  10. Able to apply interdisciplinary knowledge and skills in developing alternative solutions for problem-solving

Bachelor’s Degree:
S.Kom., S.Ds.

Prospective Career of the Graduates

  • Analyst
  • Developer
  • Entrepreneur
  • Consultant
  • Researcher
  • Business Analyst
  • Business Development
  • Interaction Designer
  • Strategic Planner
  •  Visual Developer
  • IP Creator
  • Digital Graphic Designer
  • AR/VR Designer
  • Interaction Designer
  • Content Creator
  • Social Media Specialist


  1. Fundamental Design and Information System (Semester 1-2)

Students explore the theories and design practice in terms of design elements & principles, layout, semiotics, visual language, design value, the matters of size, composition, design materials, colors, photography, basic vector imaging, introduction of information system concept, and as well as character building.

  1. Design Execution and research methods in Information System (Semester 3)

Students explore the theories and design practice in terms of visual communication design review, Digital Imaging, illustration, design methods, and aesthetics.

  1. Ideation, Art Direction, Design Integrated and Business Development of Application (Semester 4-5)

In this term, students are asked to choose their scientific direction of visual communication design. Students required to have ability in problem solving. This ability will help student in following their chosen scientific direction in choosing the method of developing ideas and present ideas into several media integrally. It will be supported by some courses, such as visual making project, creative design workshop, design and digital media, and market validation.

  1. Free Electives (Semester 6)

Students able to mix their own courses by taking “Free Electives” courses and combining Illustration design, and interaction design in physical computing. Students can choose 12 credit hours in free electives to supply them with other knowledge to support their main interests.

  1. Enrichment Program (Semester 7-8)

Enrichment program of Visual Communication Design aims to gain student’s soft skills regarding teamwork, leadership, and professional attitudes, as well as their hard skills in implementing the knowledge they acquired from classroom. In the 6th and 7th semester, students will have opportunities to choose nine different tracks, including: internship for industry experience, community development in social issues, entrepreneurship to build start-up business, research, study abroad to enrich cultural experience, Apple Academy, and three Kampus Merdeka Program (Intern Kampus Merdeka, Spesifik Studi Independen, dan Bela Negara). Student also required to take internship program either in 6th or 7th semester as mandatory.

  1. Final Project (Semester 9)

In the last semester, students are required to solve a problem through an integrated campaign. Both design concept and strategy will be put in the academic paper. In addition, students need to implement their ideas into a complete creative display. It aims to evaluate student’s abilities in data analysis, idea development, problem solving, and design execution.

Course Structure


Drawing for Design
Material and Colors in Visual Design
Introduction to Financial Accounting
Business Process Fundamental 2)
Information System Concept 1) & 2)
  • This course is delivered in English
  • Global Learning System course
  • Students will take foreign language courses according to BINUS University English proficiency test results. See foreign language courses appendix for the detail.


Character Building: Pancasila
Eastern Art Review
Western Art Review
Introduction to Programming
Introduction to Database Systems
Information Technology Infrastructure

*) This course is delivered in English

For English University Courses II, student with score Binus University English Proficiency Test less than 500 will take English Savvy, and student with score test greater than or equal to 500 will take English for Written Business Communication.


Character Building: Kewarganegaraan
Entrepreneurship Ideation
Computer Graphic I
Visual Communication Design I
Enterprise System*&**
Research Methods in Information Systems
Testing and System Implementation*&**

*) This course is delivered in English

**) Global Learning System course


Character Building: Agama
Entrepreneurship: Prototyping
Visual Communication Design II
Visual Communication Design Reviews
Information Systems Analysis and Design
Business Application Development
Data and Information Management**

*) This course is delivered in English

**) Global Learning System course


Entrepreneurship: Market Validation
Knowledge Management
User Experience Research and Design
Advanced Information Systems Analysis and Design
Information Systems Project Management
Computer Graphic II

 **) Global Learning System course

***) Entrepreneurship embedded


Illustration Design
Advanced in Business Application Development**
Interaction Design: Physical Computing
Free Electives

*) This course is delivered in English

**) Global Learning System course


Enrichment Program I

 Student will take one of enrichment program tracks (off campus). See enrichment appendix for the tracks detail.


Enrichment Program II

Student will take one of enrichment program tracks (off campus). See enrichment appendix for the tracks detail.




Enrichment Track Scheme

Certified Internship Track

The purpose of Internship Track is to foster, educate and produce human resources who are ready to be applied between BINUS University and BIPP partners (to reduce the gap between education and industry). Students will do practical work in the company for 1(one) or 2 (two) semesters and convert a maximum of 40 (forty) credits. The company will provide jobs according to the skills and expertise according to the student’s major. In this Study Program, taking Internship Track is mandatory in either 6th or 7th semesters, in which students available to choose other Certified Enrichment Track.

Through this track, students will also follow the work culture and working hours of the company so that companies can evaluate prospective employees from an early age who may be able to continue the process from internship to employee. For students themselves, the advantage of this program is that students have the opportunity to apply the knowledge learned on campus in a real work environment and students will also get sufficient training when they graduate.

Certified Entrepreneurship Track

For students who have a business spirit, students will be guided by experienced lecturers and coaches to make a mature business plan from scratch until the business can run. Students are also bridged to find financing from venture capital.

The value proposition of this program is to prepare students with real experience to become entrepreneurs through start-up businesses.

During this program, students are provided with a room or co-working place on each campus to facilitate the mentoring process from the coaches, so that they can intensively discuss in the context of developing student business plans.

Certified Research Track

It is a collaborative research program between lecturers and students where students are directly involved in research activities that hone students’ abilities in scientific writing. Students will be guided by the best researchers from BINUS University to conduct research, and are expected to create new innovations that are beneficial to society.

Value Proposition: Preparing students to have good analytical skills. In this research activity, students act as members of the Research Team.

Certified Community Development Track

It is a program carried out by lecturers, staff, and students to achieve the 5th mission of Bina Nusantara University, which is to improve the quality of life for the Indonesian people and the international community. There are 2 (two) types of activities, namely: Voluntary Services and Community Development (including system development).

Value Proposition: Preparing students to have competence in the social field.

Certified Specific Independent Study Track

Track Specific Study Independent is a competency-based debriefing process that allows students to demonstrate how to understand, study a particular field outside of their major. Through the Independent Track Specific Study, students will get professional learning from industry practitioners which allows opportunities to learn and develop competencies in new skills.

This track takes the form of certified training with various topics of expertise required by most industries, such as: Digital Marketing, Social Media Specialist, Data Analytics, etc.

By following this track, students will gain additional skills beyond the background of the study program they took in lectures so that they have greater opportunities to apply for various fields of work when they graduate.

Certified Study Abroad Track

It is a program that allows students to study abroad for 1 (one) or 2 (two) semesters, with a credit transfer scheme implemented at BINUS University partner universities. Through study abroad students are expected to gain intercultural experience, have a competitive advantage in the world of work and enrich soft skills in attitude and communication. Through this program, students can explore deeper insights and knowledge in a global environment. BINUS International Office will facilitate this program.

Value Proposition: Prepare students with a wealth of international experience.


Thesis can enrolled after completing all the requirement. Students can choose their campus when conducting their Thesis.