Balanced Scorecard

Balanced Scorecard

D5655 Hariyatno

Mulyadi (2009) explains the emergence of the concept of the balanced scorecard beginning of the study conducted by David P. Norton and Robert S. Kaplan. This study encouraged the awareness that the size of the company’s financial performance are used to measure executive performance is no longer adequate. Through the results of the study to measure the performance of executives in the future, we need a comprehensive measurement tool that includes four perspectives: financial, customer, internal business and learning and growth. This measurement is called the Balanced Scorecard, considered that it is comprehensive enough to motivate executives in realizing performance through four perspectives.