Publications

Artificial Intelligence on Corporate Social Responsibility: Comparing Literature Review and Normative Ethical Stances

Promoting Indonesian Batik as a Symbol of National Identity: A Bibliometric Approach

Impression Management in the Workplace: Internship Students’ Personal Branding Strategy

Omnichannel as an innovative branding strategy for coworking space startup industry in the era of the COVID-19 pandemic (Case study in “Ngalup” coworking space in Malang, East Java)

Social Media Communication Strategy of Kapanlagi Youniverse in Strengthening Brand Equity in The Era of The Covid-19 Pandemic

Building Brand Image as Beauty and Lifestyle E-Commerce (Case Study IStyle.id Branding Strategy)

The Use of Social Media (Instagram) for The Radio Industry (Content and Marketing Strategies to Increase Audience Loyalty)

Online Event Transformation; Integrated Channel Model in Event Management

Intelligent Ventilation System for COVID-19 Prevention using the IoT and Decision Tree

From Stereotype to Cross Cultural Adaptation: Assimilation Manggarai Students in Malang

The Use of Augmented Reality in Café’s Interior to Enhance Customer Experience

Interior Virtual Enhancement: Using Augmented Reality to Elevate Visitor Experience on Café as an Instagrammable Place

The Influence of Core Self Evaluations of Public Relations In The Globalization Era

Generation Gap; Analisa Pengaruh Perbedaan Generasi Terhadap Pola Komunikasi Organisasi di Perusahaan Consumer Goods Di Kota Surabaya

Application of 360-degree communication strategy for branding sport tourism in Malang

Effect of customer relationship management on brand equity Shopee

Environmental Literacy for Sustainable Household Utility through Social Media