MSMEs (Micro, Small, and Medium Enterprises) in Indonesia have shown a positive trend, with their numbers increasing every year. This growth trend has a positive impact on the Indonesian economy. According to data from the Ministry of Cooperatives and SMEs, MSMEs contribute 60.5% to the National GDP. This indicates that MSMEs in Indonesia have the potential to be further developed and contribute more to the economy. To help MSME entrepreneurs, a faculty member of BINUS University @Bandung held a community service initiative.
The purpose of the community service was to address the difficulties that MSME entrepreneurs face in expanding their businesses due to the lack of funding. One of the main reasons for MSME business failures is the lack of funds. Entrepreneurs often don’t know where and when they can seek additional funds.
To solve this problem, Dr. Leni Susanti, SE., M.Si, a Creativepreneurship Lecturer at Binus Bandung Campus, conducted an online workshop on March 9, 2023, which was attended by MSME entrepreneurs. She explained that the type of funding available for MSMEs depends on the type of business. Most entrepreneurs are not aware of this and often look for funding in the wrong places at the wrong time, mainly because they don’t understand how investors and banks think.
... ... ...