{"id":7557,"date":"2025-01-03T14:28:04","date_gmt":"2025-01-03T07:28:04","guid":{"rendered":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/?p=7557"},"modified":"2025-01-03T14:28:04","modified_gmt":"2025-01-03T07:28:04","slug":"maksimalkan-bisnis-anda-dengan-niche-market","status":"publish","type":"post","link":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/2025\/01\/03\/maksimalkan-bisnis-anda-dengan-niche-market\/","title":{"rendered":"Maksimalkan Bisnis Anda dengan Niche Market"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7549\" src=\"http:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-scaled.jpg\" alt=\"\" width=\"480\" height=\"320\" srcset=\"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-scaled.jpg 1920w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-300x200.jpg 300w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-1024x682.jpg 1024w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-768x512.jpg 768w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-1536x1024.jpg 1536w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-2048x1365.jpg 2048w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2025\/01\/4866589-480x320.jpg 480w\" sizes=\"auto, (max-width: 480px) 100vw, 480px\" \/><\/p>\n<p style=\"text-align: justify\"><span data-contrast=\"none\">Ketika memulai bisnis, memilih target pasar yang tepat adalah kunci. Salah satu strategi efektif yang sering diabaikan adalah mengincar niche market\u2014segmen kecil dengan kebutuhan spesifik yang jarang disentuh bisnis besar. Apa itu niche market, dan mengapa penting bagi kesuksesan bisnis Anda?<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><b><span data-contrast=\"none\">Apa Itu Niche Market?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:40}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><span data-contrast=\"none\">Niche market adalah bagian kecil dari segmen pasar yang lebih besar, tetapi memiliki karakteristik unik. Contohnya, sabun cuci piring untuk konsumen peduli lingkungan. Jumlahnya memang kecil, tetapi pelanggan di segmen ini cenderung loyal dan bersedia membayar lebih untuk produk yang sesuai dengan preferensi mereka.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><b><span data-contrast=\"none\">Keuntungan Mengincar Niche Market<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:40}\">\u00a0<\/span><\/p>\n<ul style=\"text-align: justify\">\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Minim Persaingan<\/span><\/b><br \/>\n<span data-contrast=\"none\">Bisnis besar biasanya fokus pada pasar luas dengan potensi volume penjualan besar, sehingga niche market sering diabaikan. Hal ini membuka peluang bagi usaha kecil untuk memenuhi kebutuhan spesifik mereka tanpa persaingan ketat.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/li>\n<li data-leveltext=\"%1.\" data-font=\"\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1.&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Pelanggan Lebih Loyal<\/span><\/b><br \/>\n<span data-contrast=\"none\">Karena kebutuhan mereka sangat spesifik, pelanggan niche market sulit menemukan alternatif lain. Jika bisnis Anda mampu memenuhi kebutuhan tersebut, mereka cenderung menjadi pelanggan setia, terutama jika Anda menjadi yang pertama di segmen tersebut.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true}\">\u00a0<\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify\"><span data-contrast=\"none\">Mengincar niche market adalah strategi cerdas untuk menonjol di tengah persaingan ketat. Meski segmennya kecil, peluang untuk membangun hubungan jangka panjang dengan pelanggan dan meningkatkan keuntungan sangat besar.<\/span><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559738&quot;:40}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Reference:<\/span><br \/>\n<a href=\"https:\/\/ukmindonesia.id\/baca-deskripsi-posts\/niche-market-pengertian-manfaat-contoh#google_vignette\"><span data-contrast=\"none\">https:\/\/ukmindonesia.id\/baca-deskripsi-posts\/niche-market-pengertian-manfaat-contoh#google_vignette<\/span><\/a><br \/>\n<a href=\"https:\/\/www.freepik.com\/free-vector\/hand-drawn-flea-market-concept_12062444.htm#fromView=search&amp;page=1&amp;position=2&amp;uuid=a865df31-8046-4f59-b54d-0f2e360ef178\"><span data-contrast=\"none\">https:\/\/www.freepik.com\/free-vector\/hand-drawn-flea-market-concept_12062444.htm#fromView=search&amp;page=1&amp;position=2&amp;uuid=a865df31-8046-4f59-b54d-0f2e360ef178<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ketika memulai bisnis, memilih target pasar yang tepat adalah kunci. Salah satu strategi efektif yang sering diabaikan adalah mengincar niche market\u2014segmen kecil dengan kebutuhan spesifik yang jarang disentuh bisnis besar. Apa itu niche market, dan mengapa penting bagi kesuksesan bisnis Anda?\u00a0 Apa Itu Niche Market?\u00a0 Niche market adalah bagian kecil dari segmen pasar yang lebih [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7549,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61,25],"tags":[],"class_list":["post-7557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-2024","category-articles"],"_links":{"self":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts\/7557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/comments?post=7557"}],"version-history":[{"count":1,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts\/7557\/revisions"}],"predecessor-version":[{"id":7558,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts\/7557\/revisions\/7558"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/media\/7549"}],"wp:attachment":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/media?parent=7557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/categories?post=7557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/tags?post=7557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}