{"id":7193,"date":"2024-11-22T13:23:38","date_gmt":"2024-11-22T06:23:38","guid":{"rendered":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/?p=7193"},"modified":"2024-11-22T13:23:38","modified_gmt":"2024-11-22T06:23:38","slug":"esg-daya-tarik-baru-untuk-investor-modern","status":"publish","type":"post","link":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/2024\/11\/22\/esg-daya-tarik-baru-untuk-investor-modern\/","title":{"rendered":"ESG: Daya Tarik Baru untuk Investor Modern"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter  wp-image-7185\" src=\"http:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48.png\" alt=\"\" width=\"454\" height=\"300\" srcset=\"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48.png 1734w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48-300x198.png 300w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48-1024x676.png 1024w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48-768x507.png 768w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48-1536x1014.png 1536w, https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-content\/uploads\/sites\/2\/2024\/11\/Screen-Shot-2024-11-22-at-13.13.48-480x317.png 480w\" sizes=\"auto, (max-width: 454px) 100vw, 454px\" \/><\/p>\n<p><span data-contrast=\"auto\">Kriteria Lingkungan, Sosial, dan Tata Kelola (ESG) kini menjadi faktor utama dalam keputusan investasi global. Perusahaan yang menjalankan prinsip ESG dinilai lebih menarik karena mampu menjaga keseimbangan antara kinerja bisnis dan dampak positif bagi lingkungan serta masyarakat.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Awalnya, ESG digunakan untuk menyaring sektor tertentu sesuai permintaan investor. Namun, pendekatan ini telah berkembang menjadi alat strategis yang memberikan dampak nyata tanpa mengorbankan profitabilitas. Perusahaan yang berhasil menerapkan ESG cenderung mengungguli pesaingnya, menarik lebih banyak investor, dan meningkatkan nilai pemegang saham.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Tren positif terlihat dari semakin banyaknya institusi yang mendukung <\/span><i><span data-contrast=\"auto\">Principles for Responsible Investment<\/span><\/i><span data-contrast=\"auto\"> (PRI). Selain itu, regulasi di berbagai negara mulai mewajibkan laporan ESG untuk meningkatkan transparansi dan mengukur keberlanjutan kinerja perusahaan.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Namun, di Indonesia, penerapan ESG masih menghadapi tantangan, seperti kesenjangan implementasi antara perusahaan besar dan kecil serta kurangnya pemahaman manfaat ESG. Survei IBCSD menunjukkan 40% perusahaan di Tanah Air belum menyadari pentingnya penerapan ESG.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Meskipun tantangan masih ada, penerapan ESG di Indonesia menunjukkan potensi besar. Dengan meningkatnya kesadaran berbagai pihak, ESG diharapkan terus menjadi penggerak pertumbuhan berkelanjutan dan magnet bagi investor modern.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span data-contrast=\"auto\">Reference:<\/span><br \/>\n<a href=\"https:\/\/tirto.id\/konsep-esg-strategi-jitu-perusahaan-pikat-investor-gWg6\"><span data-contrast=\"none\">https:\/\/tirto.id\/konsep-esg-strategi-jitu-perusahaan-pikat-investor-gWg6<\/span><\/a><br \/>\n<a href=\"https:\/\/www.freepik.com\/free-photo\/group-businesspeople-working-paper-with-energy-saving-icons_2518163.htm#fromView=search&amp;page=1&amp;position=6&amp;uuid=c23f0338-8588-4b70-9aab-24dc73d16440\"><span data-contrast=\"none\">https:\/\/www.freepik.com\/free-photo\/group-businesspeople-working-paper-with-energy-saving-icons_2518163.htm#fromView=search&amp;page=1&amp;position=6&amp;uuid=c23f0338-8588-4b70-9aab-24dc73d16440<\/span><\/a><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;335551550&quot;:6,&quot;335551620&quot;:6}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kriteria Lingkungan, Sosial, dan Tata Kelola (ESG) kini menjadi faktor utama dalam keputusan investasi global. Perusahaan yang menjalankan prinsip ESG dinilai lebih menarik karena mampu menjaga keseimbangan antara kinerja bisnis dan dampak positif bagi lingkungan serta masyarakat.\u00a0\u00a0 Awalnya, ESG digunakan untuk menyaring sektor tertentu sesuai permintaan investor. Namun, pendekatan ini telah berkembang menjadi alat strategis [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":7185,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[61,25],"tags":[],"class_list":["post-7193","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-2024","category-articles"],"_links":{"self":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts\/7193","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/comments?post=7193"}],"version-history":[{"count":1,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts\/7193\/revisions"}],"predecessor-version":[{"id":7194,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/posts\/7193\/revisions\/7194"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/media\/7185"}],"wp:attachment":[{"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/media?parent=7193"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/categories?post=7193"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/binus.ac.id\/bandung\/creativepreneurship\/wp-json\/wp\/v2\/tags?post=7193"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}